The Valley Vets

Privacy Policy 

Valley Vets Privacy Notice

This privacy notice tells you how Valley Vets will collect and process your personal data if you register as a client, purchase our services and products, and use our website.

About Us

Valley Vets is an independent animal veterinary surgery in Stevenage. We protect the health and well-being of your pets, offering a range of services that include: diagnosing and treating sick and injured animals, advising owners on the right pet care, and providing a range of care related products for purchase.

Who to contact regarding your personal data

We take your privacy seriously. Our Data Protection Manager looks after data protection and would be happy to answer any of your questions about this privacy notice and how Valley Vets uses your data. They can be contacted directly at or on 01438 369390.

The personal data we collect and process

There are four main ways we process the personal data you provide. We endeavour to keep this information accurate and up to date, and not keep it longer than is necessary.

1. To administer your account as a surgery client

If we take a blood sample from your pet we send the sample to our supplier and provide your surname and pet’s name  for identification purposes only.

Personal data type                                              How the data is collected

First name, Last name                                                 As part of registering to be a client
Address                                                                      As part of registering to be a client

Phone number (normally a mobile)                             As part of registering to be a client

Email address                                                             As part of registering to be a client

This personal data will be used for the following services and purposes:

• To administer your account and provide the products and services you have requested from us. For example invoicing calling to change an appointment and to keep a record for legal and accounting purposes.

To inform you by email of service information about the practice. For example notification of seasonal opening times or changes to out of hours availability.


• If you have pet insurance and you wish to make a claim we will pass on your pet’s clinical history with your name and address to your insurance company to allow them to process your claim.


• If we take a blood sample from your pet we send the sample to our supplier and provide your surname and address for identification purposes only.

2. To send you marketing communications as a surgery client

We send all our clients the following marketing communications:


• Reminders for pet vaccinations and administering preventative healthcare treatments.


• News information on animal welfare like top tips for exercise and health checks you can do yourself.


• Promotions and the latest related product offers.


Clients find these communications useful in administering care to their pets and to keep up to date with what is going on at the surgery. They are only sent to existing clients who can opt-out at any time.


The personal data that we process for these communications is first name email address and mobile phone number.


We would like our clients to enjoy these communications so it is important to note that you can opt-out at any time by:


• Clicking the ‘Unsubscribe’ link in any marketing communications email.


• Calling our team at the surgery on 01438 369390.


• Dropping into the surgery and speaking to a member of our team.

3. To share with veterinary related 3rd parties WITH your consent

There will be occasions where we will need to ask for your consent to share your personal data with a 3rd party:

• If you would like your pet to be referred to a specialist veterinary surgeon we will provide them with your pet’s clinical history with your name and address to enable them to confirm your referral appointment.


• Should you wish to move to an alternative veterinary surgery we will provide your pet’s clinical history with your name and address to your new vets before closing your account.


• Should you wish to chip your pet (cats and rabbits) we register your name address and contact number with the chip provider. Note that chipping dogs is a legal requirement and we share your personal data in this case under a legal obligation to do so.

Valley Vets will not pass on your personal data to any third parties without your consent unless the law requires us to do so. We do not provide any personal data to the suppliers of the medicines we administer or the pet care products we sell.

4. When you use our website

Valley Vets uses a third party service to help maintain the security and performance of our website. To deliver this service it processes the IP addresses (a number assigned to each of your devices connected to the internet by your broadband provider) of visitors to the Valley Vets website.

Disclosure of personal data to our service providers

We may pass on your personal data to service providers contracted to Valley Vets in the course of dealing with you. They act as a data processor on our behalf and are obliged under contract to keep your details secure, and only use them to fulfil the services they provide on our behalf. When they no longer need your data to fulfil this service, they dispose of it in line with Valley Vets procedures.

How long do we process your data for?

Valley Vets is required to retain information in accordance with the law such as information needed for income tax and audit purposes.


In order to comply with our professional liability insurance we keep and securely store past clients records for seven years. This includes full name address email address and telephone number but excludes bank account details.


We will only process your personal data whilst you are a client. After one year and six months of inactivity we will email or call clients to prompt them to see if they wish to remain as a client. After two years we will write to or call clients again. If there has been no activity for two years and six months and no response to our enquiries we will close the client’s account and archive the data.

Your rights as a data subject

At any point while we are in possession of or processing your personal data you the data subject have the following rights:


• Right of access – you have the right to request a copy of the information that we hold about you.


You can do that by visiting or by calling 01438 369390. If we do hold information about you we will:


• give you a description of it

• tell you why we are holding it

• tell you who it could be disclosed to; and

• let you have a copy of the information in an intelligible form.


Please note that you will need to provide proof of identity – a current passport or driving licence.


• Right of rectification – you have a right to correct data that we hold about you that is inaccurate or incomplete.


• Right to be forgotten – in certain circumstances you can ask for the data we hold about you to be erased from our records.


• Right to restriction of processing – where certain conditions apply to have a right to restrict the processing.


• Right of portability – you have the right to have the data we hold about you transferred to another organisation.Right to object – you have the right to object to certain types of processing such as direct marketing.


• Right to object to automated processing including profiling – you also have the right to be subject to the legal effects of automated processing or profiling.


• Right to judicial review: in the event that Valley Vets refuses your request under rights of access we will provide you with a reason as to why. You have the right to complain as outlined below.


We take the processing of your personal data very seriously and are here to help with any concerns you may have. Please do contact the Data Protection Manager at or by calling 01438 369390If you are still not happy with how your personal data is being processed by Valley Vets or how your complaint has been handled you also have the right to lodge a complaint directly with the Information Commissioners Office at or by calling 0303 123 1113.